Because we believe cereal deserves better.

Cereal deserves to be Love Grown.

Love What's Inside

Love Grown Taste Matters

Better cereal, grown with love

Confidently fuel your everyday with cereal that meets a higher standard—delicious, pure, and Hive Five Certified.

Love Grown Simple Ingredients

Simple Ingredients

Love Grown is cereal you’ll love, with a crunch that lasts and just the right amount of real sugar. No weird stuff: no artificial flavors, colors, seed oils or harmful ingredients.

Love Grown Honest Nutrition

Honest Nutrition

Every product we make is certified gluten free, vegan, non-GMO and a natural source of plant protein. We offer superior purity that goes beyond Prop 65 requirements, verified by the Clean Label Project.

Behind The Love

Our team is here to bring “better” to so much more than just breakfast. We’re here to inspire you to grow every day, in whatever way. Because we believe that progress -- no matter how big or small -- is something to celebrate. We know that nobody’s perfect, so let’s all keep improving and growing better to be our very best (at least until our new best wakes up tomorrow).

  • PETER BROWN

    Director of National Accounts

    Inspiration - “If you can’t fly, then run, if you can’t run, then walk, if you can’t walk, then crawl, but whatever you do, you have to keep moving forward.”

  • Lance Palumbo

    CEO

    Inspiration - “It’s not what you look at that matters. It’s what you see.”

  • Taylor Wingerter

    Staff Accountant

    Inspiration - “Act justly, love mercy, and walk humbly.”

  • Kendra Hollingsworth

    Trade Promotions Analyst

    Inspiration - “Fill your life with adventures, not things. Have stories to tell, not stuff to show.”